Adobe Commerce (Magento) implementation for global e-commerce success

As the B2C e-commerce market continues to expand, the adoption of e-commerce for B2B applications is also gaining momentum.
Although there is pressure to construct and launch e-commerce platform as quickly as possible, when developing a global e-commerce business, it becomes necessary to deal with a variety of issues including multiple languages and currencies, different accounting standards and legal regulations, collaborating of existing core platform for each country and region, developing functions to match local business customs, and strengthening governance.

Furthermore, recent trends in global e-commerce have increased the need to strengthen ties with local distributors and create a seamless customer experience based on partnerships with existing local websites, brick and mortar stores, and e-commerce malls.
With this service, we will provide support for the successful implementation and operation of global e-commerce projects, which are growing increasingly complex and require diverse knowledge and skills, using Adobe Commerce (Magento), an e-commerce platform which has received high marks in third-party evaluations.

Global e-commerce requires not only the development of functions and data interface specific to each country and region, but also solutions to a wide range of problems such as compliance with accounting standards, support for business management, the introduction of governance policies, and the standardization of operations. At ABeam Consulting, we aggregate the problems and challenges faced by our diverse corporate clients in order to propose solutions that meet their needs.

Adobe Commerce (Magento) has been recognized as a leader in both B2B and B2C digital commerce by Gartner, Inc.^*1, as well as Forrester Research, Inc.^*2, for its ability to perform well in global e-commerce applications with complex requirements. For this reason, it is becoming more and more popular as an e-commerce platform, but it is difficult for clients to successfully implement on their own because it requires a variety of knowledge and skills. At ABeam Consulting, we can support your business in introducing Adobe Commerce (Magento), and lead your global e-commerce expansion to success based on our track record in implementing e-commerce and digital marketing, our unique planning methodology, and the knowledge and expertise derived from our extensive consulting experience in various industries. 

Creating a core system for global e-commerce

• We significantly reduce development costs by selecting, proposing, and implementing extensions that meet your requirements.
• We strengthen governance by integrating functions that should be applied globally into a common global e-commerce infrastructure, while at the same time developing those parts which require customization for each country or region as functions that can be controlled locally to meet individual requirements.
• We improve the efficiency of content operations for e-commerce websites in each country and region by data connection with PIM (Product Information Management) and DAM (Digital Asset Management).

Achieving headless commerce through data connection with CMSs and multiple websites

• Our front-end UI enables data connection with Adobe Experience Manager and other CMSs, so that headless commerce can be deployed for multiple websites that support multiple languages and currencies.

Personalization according to customer needs

• We enable comprehensive customer analysis and a seamless customer experience through data connection with systems such as ERP, CRM, and CDP.
• We improve CVR with personalized recommendations through data connection with Adobe Analytics (Digital analysis) and Adobe Target (A/B testing, personalization).
• We help you respond to a wide range of customer touch points through data connection with Adobe Audience Manager, Adobe Campaign, and Adode Marketo Engage.

Capabilities that can support the success of your e-commerce business

• We have established standard business processes for each industry based on the knowledge and expertise derived from our extensive consulting experience and can quickly achieve standardized operations when introducing an e-commerce platform without having to start from scratch.
• Our project management methodology, which has been systematized based on our track record from strategy formulation to system implementation, enables us to achieve project planning, management, and operation based on both an overall and cross-disciplinary understanding of the situation.
• With our unique methodology and track record in implementing e-commerce and digital marketing, we are able to not only digitize existing operations, but also transform the customer experience and achieve enterprise transformation through the use of digital technology.

After rapidly deploying a system with only standard functions, we will support the rollout of e-commerce websites in each country/region while continuing to develop functions as part of a global e-commerce core system.

1. Rapid deployment of an e-commerce website with standard functions

• 1st month (requirements definition and design)
• 2nd month (platform setup and design application)
• 3rd month (data input and testing)
• 4th month (training and launch of global e-commerce core system)

2. Expansion of the e-commerce website to other countries and regions

• Store construction
• Support for multiple languages and currencies
• Support for local business practices
• Extension selection and implementation
• Data interface development
• Data migration

3. Post-launch support

• Business process improvement
• Sales and customer analysis
• Marketing strategies
• Website expansion
• Workflow extension
• Adding design elements
• Adding data interface
• User Training
• Operation and maintenance

We support you to implement an e-commerce platform as well as establish operations and governance for your e-commerce business through change management methodologies.

1. Comprehensive support for solving the problems faced by e-commerce businesses

• We provide global support for all aspects of your e-commerce business, from strategy planning to system implementation, business process reengineering, and establishing operations.

2. Data connection with CRM, PIM, DAM, ERP, etc.

• By utilizing our overseas offices and networks, we support for data connection with the ERP system of global companies based on our knowledge of the accounting standards and laws of each country and region.

3. Support by a hybrid global team from Japan and abroad

• We support the global expansion of our clients through a hybrid system of overseas local consultants and Japanese consultants who are familiar with Japanese companies.

4. Design and development by Adobe Commerce (Magento) professionals

• We have a track record in system development using the Adobe Commerce (Magento) development language (PHP).
• We have a large number of Adobe Commerce (Magento) certified personnel* and provide development by Adobe certified professionals.

5. Design and development focused on increasing e-commerce sales

• Rather than simply implementing an e-commerce website, we can design and develop marketing measures, operations, and systems for increasing e-commerce sales.

Adobe Commerce (Magento) is a digital platform that provides expandability through the latest architecture and plug-ins to deliver a superior customer experience. It features an architecture that can handle B2C and B2B commerce on a single platform, and is equipped with standard functions that enable rapid e-commerce deployment.

Multi-channel/device compatibility

• A single platform for headless commerce that combines desktop, mobile web, and smartphone apps.
• No need for separate systems for each channel/device; Adobe Commerce (Magento) provides centralized management and a consistent experience.

Includes an OMS as standard

• The full range of back-office functions, including order management (OMS), payment, shipping, product management, and customer management, eliminates the need for separate preparation and development.
• Reduces time-to-market with comprehensive commerce capabilities.

Flexible customization

• With more than 4,000 extensions, Adobe Commerce (Magento) allows for quick functional enhancements and collaboration with other systems to meet your business needs.
• Flexible development environment (100% open source, built on PHP).

Provides scalable cloud

• Delivers the performance and scalability to withstand the requirements of large-scale businesses and enterprises.
• Adobe Commerce (Magento) is scalable to meet the system and performance requirements of companies with large distribution volumes.  It also provides a choice deployment options according to the operational structure of your business.

Advanced security

• Provides security measures to protect against threats such as data leakage and unauthorized access.
• Platform TLS, origin cloaking, Magento scan tool, two-factor authentication (2FA), Fastly WAF, shared responsibility security model.

Support for both B2B and B2C applications

• Supports B2B, B2C and hybrid business models with a single platform.
• Includes B2B-specific functions such as quote request and creation, discount settings by customer and volume, and approval workflows.

For any questions or consultations regarding this service, please contact us using the link below.