Customer Loyalty Program with Point Card
Many companies have their own“ point program” as a part of their customer services in order to keep existing customersand customer loyalty, and to attract new customers by offering new services such as exchanging points with others.
However only few of them enjoy these benefi ts. Instead, these efforts are not paid off and their point program
turns to be only a discount tool.
We, ABeam Consulting, offer a full-line service for supporting point programs from formulating strategy toimplementing
system infrastructure which is flexible to support various point-related services and to run effective marketing cycle by utilizing customer information. In addition, we offer services on fi nancial requirement related to point programs such as fi nancial effectiveness analysis and compliance with International Financial Reporting Standards (IFRS).
Table of contents
- Circumstances Surrounding Point Program Business
- Accounting Procedure of Point Program
- Support for Point Program Business Concept Formulation
- Accounting Procedure of Point Program
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